Senior Stop & Shop Executive Joins Modiv Media's
Board of Directors
Stephen Vowles adds significant marketing and
international experience
Quincy, MA – June 4, 2009 – Modiv
Media, (www.modivmedia.com)
the “moment of decision” media company, today announced that Stephen
Vowles, Senior Vice President for Stop & Shop/Giant Landover
Supermarkets, has joined the company’s board of directors.
The senior marketing officer for the $17 billion Stop
& Shop/Giant Landover Supermarket Company, Vowles brings
significant marketing, brand management and international experience to
the Modiv Media board.
“The addition of Stephen Vowles to the board adds real
value for Modiv Media, our partners and our customers,” said Paul
Schaut, Modiv Media Chairman and CEO. “His experience on both sides of
the brand management equation is a great asset for the company.”
Named 2007 “Marketer of the Year” by Supermarket News,
Vowles led the successful re-branding of Stop & Shop/Giant Landover
in 2008. Prior to joining Stop & Shop, he was Customer Marketing
Director at Sainsbury’s, the United Kingdom’s second largest grocer,
and previously worked for eight years in brand management at Procter
& Gamble, managing a range of brands across Western Europe.
“The potential for Modiv’s consumer-facing digital media
and shopping solutions is far reaching,” said Vowles. “Our Scan It!
system, based on Modiv Shopper, has met with widespread approval in the
250 Stop & Shop and Giant Landover stores where it is installed.”
Modiv Media saves money for consumers while improving
their shopping experience. The company’s Modiv Shopper is a handheld,
self-service scan-and-bag solution that delivers relevant coupons and
promotional messages to shoppers in the aisle. In addition, the company
offers Modiv DeliVision, a product for supermarket deli departments
that combines queue management, convenient self-service kiosk ordering
and targeted marketing.
About Modiv Media
Modiv Media provides the first
multi-touchpoint, in-store
media network that enables marketers and retailers to boost loyalty and
sales,
while saving money and time for consumers. Based in the Boston area,
Modiv Media makes it easy for
marketers and retailers to deliver relevant offers and promotional
messages
when consumers are at their “moment of decision.” Retailers utilizing
Modiv
Media include Stop & Shop Supermarkets, Giant Eagle, Giant Food,
Ukrop's
Super Markets and Roche Bros. Modiv’s in-store media network features
promotions from dozens of leading brands including Coca-Cola, Unilever,
ConAgra
and Proctor & Gamble.
To learn more
about Modiv Media, please visit www.modivmedia.com
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Media Contacts:
Mel Webster
Aquarius Advisers
mwebster@aquariusadvisers.com
(617) 494-9800
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